Monday, November 28, 2011

The Impressive Honda Jet

Very few products in modern history have passed through all the development hoops lie the Honda  Jet. Since its inception in 1997 all the steps have been assertive and straightforward. It all started with a sketch that looks pretty similar to today's final production model with a few elements that are worth the mention as follows:


Wind-Mounted Engines. Since the first sketch these were mounted on wing pods and a graphic explains the vector distribution of the loads, in anticipation of the next examiner's question. T-tail and windshield shape are as original as the final outcome, take a look.


One of the things that caught my attention was the similarity between the two types of photography, one being technical imagery for engineering purposes and the other, purely commercial. You can say that the technical pictures can dub as product photography with good results just like the one above these lines.


Our next exhibit is a speechless wowing shot of a pristine product that has the word QUALITY written all over. Perfect color management, all sort of shades of blue challenged only by a red and green beacon on the wingtips, obeying to an aviation regulation more than to a design trait.

This is probably one of the best commercial pictures I have seen in a long time and it is ready to add a few characters and a logo, it needs nothing, it is just perfect the way it is.


For a technical/engineering product to have resonance there is an imperative accent set on the brand's reputation as there is no other way to probe your level of commitment in just one picture. The only way out is to portray an image with the power of its respective logo to imprint the reputation on the product based on years of performance and public acceptance.

I have a little criticism on the illumination coming from underneath as the reflection on the engine top lip rim is very inconsistency and looks a hair amateurish. Leaving that aside is a prefect picture and of course the corporate Honda colors and product do the rest. Nice.

Until the next issue,

www.miguelperezphoto.com


Original www.miguelperezphoto.blogspot.com
 
Architecture www.architecturephotographyflorida.blogspot.com

Product www.productphotographyflorida.blogspot.com
 
 
Commercial www.commercialphotographyinflorida.blogspot.com

Food www.foodphotographyinflorida.blogspot.com














No comments:

Post a Comment